Transforming Vision into Powerful Digital Experiences

Shopify’s Spring ’26 Edition: 150+ updates that put your products everywhere people are buying.

As AI collapses the cost of building software, anyone can create their own agent-powered app with commerce baked in. Before long, wherever a shopper lands, they’ll expect to find and buy what they want then and there.

Shopify’s Spring ’26 Edition is built for this shift: Wherever commerce goes next, Shopify merchants and their products get there first.

If you’re on Shopify, you’re already everywhere

Shopify Catalog and the Universal Commerce Protocol (UCP) are the infrastructure that makes this possible. Catalog structures your product data and distributes it across AI channels, so agents can discover, understand, and recommend your products. UCP is the open standard for how agents and merchants interact that covers the full commerce journey. For Shopify merchants, both are enabled by default. For developers, they’re the building blocks for new agentic shopping experiences, and every one they build becomes another place your products can show up.

Catalog: one source of truth for your product data

Shopify Catalog is the search infrastructure for shopping: a global, structured dataset that agents can search and understand, spanning billions of products from brands all over the world. Merchants on Shopify with eligible products are in Catalog by default. Catalog syndicates product details to ChatGPT, Copilot, Shop app, and others, with no extra apps or manual feeds.

AI searches powered by Shopify Catalog convert at 2x the rate of those using scraped data. Clean, structured data is easier for agents to read and surface accurately, so your products show up complete and current right when someone is ready to buy.

New this Edition: The Catalog API now supports sign in with Shop, so signed-in shoppers see personalized results. And developers and partners will soon be able to earn revenue when their Catalog-powered experiences drive sales. Developers can also build with new Catalog API capabilities like image search and lookup, plus richer product attributes like size and color, so shoppers have more ways to find your products.